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at 6:14AM PST on October 3, 2007.
RE: Reggie: We won't be able to meet Christmas demand
This is actually all according to design I imagine. Nintendo could have ramped up production by now if they wanted to. However, shortages will make Wii one of the hot holiday toys this year. The kind that gets people waiting in line and that people get into fights over at the local wal-mart. That in turn will generate press. Free advertising like that is worth more to Nintendo than whatever they loose in profits from missed sales. Then right after the holidays I bet there are suddenly a huge pile of Wii's hitting the market. All those that were reading about how hard to find the Wii is in the news with a glut of cash from returned sweaters that don't fit and the $25 grandma gave them for Christmas will buy one. Then they can ride the sales wave created by sudden availability through the normally slow post holiday months.
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