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World of Warcraft: Wrath of the Lich King (PC)
at 10:20AM PST on March 11, 2009.
RE: China says No to Lich King Expansion, for now
Ok, first things first; I'm on public record as being short on this stock; mainly because I feel there are question marks over what is to be considered a "sale" of Lich King in China (For the previous expansion, existing subscribers simply got it free).
Anyhow, this is potentially big news as China must account for at least a third of that 11.5m active subscriber base if not two fifths. Clearly, it's very much in Blizzard's interests to get this sorted given the numbers but there have been a lot of noises coming out of China lately about "doing something" about online games and one suspects the powers that be are not keen on making things easy for The9 here.
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