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Why Microsoft won't bring Blu-ray to the Xbox

The Standard - March 21, 2008


Submitted by Rol83 (467) at 5:34AM PST on March 22, 2008


Company executives may have already shot the notion down, but there's more to the story. With HD DVD, Microsoft had the opportunity to inject its own technology into the emerging high-definition video market. But now that the HD disc war is over, the company still has a viable group of HD video assets, including HDi and Xbox Live Marketplace.



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