PLAYSTATION 3 (PS3)Sony & Gamestop: GTA IV Has Driven PS3 Salesnextgenbiz - May 1, 2008
Submitted by Animate (241)
at 7:23PM PST on May 1, 2008
"A press statement from SCEA said Thursday, "...As expected, the demand for Grand Theft Auto IV drove sales of the PlayStation 3 entertainment system within the first 24 hours."
"Bob McKenzie, SVP of merchandising at GameStop, concurred: “From our position, the launch of GTA IV has been tremendous in driving traffic to our stores, as well as providing a vigorous lift in PS3 console sales over this time last week."
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Well, at least Gamestop should be able to say how much % of PS3 # (or revenue) increased, no ? I do believe Gamestop should have a weekly report for their internal use (which will later on passed to NPD for their use).