PlayStation Portable (PSP)New Bundle in AugustKotaku - May 21, 2008
Submitted by Animate (241)
at 6:35AM PST on May 21, 2008
On AUG 12, a special PSP bundle will be released for $200. It will include 1) Madden 09, 2) "NFL: In Just One Play" on UMD, 3) a voucher to download Beats from the PlayStation Store, 4) a 1GB memory stick and, 5) most importantly, a new "Metallic Blue" PSP.
1
The average customer won't know anything about a Madden bundle coming & the Madden bundle movie is geared exclusively to huge football fans. That is why I do not think it will lower GoW bundle sales before August. Once the Madden bundle is released in August I expect it to damper GoW bundle sales quite a bit.
1gb stick is less appealing than it was a year ago with the older PSP bundles. I don't think it will sway a consumer too much if they are debating between the two bundles. I think it will have a small effect and persuade a smaller share of people to pick up the Madden bundle instead.