I saw one of those spots during the Suns & Sonics last night. I thought it was the best ad they have comeup with so far in the current generation, and that Sony has learned the hard way that they could not rely on the power of the PS brand name alone for success. I see them gaining some ground in the console wars, but I don't see them ever digging out of 3rd place, at least not in this generation's cycle.
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I saw one of those spots during the Suns & Sonics last night. I thought it was the best ad they have comeup with so far in the current generation, and that Sony has learned the hard way that they could not rely on the power of the PS brand name alone for success.
I see them gaining some ground in the console wars, but I don't see them ever digging out of 3rd place, at least not in this generation's cycle.