Nintendo has confirmed 40 million units sold through March 07, and projects 22 million more sales through March 08.
However, last year they projected 16 million sales, and sold 23.5 million. Given that NPD reports nearly 1 million units sold in Feb/March in the US alone, I think 22 million might be a very conservative estimate, just like last year's. Sales of 65 million by this time next year are totally realistic. http://www.nintendo.co.jp/ir/pdf/2007/070426e.pdf ^^Nintendo 2007 financial report. Check last page for system sales.
I agree that something had pressured DS at a standstill for a while--6830.95 DKP. It looks like the stock is finally moving again in the past couple of days upward. I guess this is in line with the DFC analyst's comments.
It may have been that people have been so focused on games here that we forgot about the hardware. I also think the market makers provide more liquidity for the consoles relative to the games so its harder for the console stocks to move up or down much.
I'm not quite sure why the DS stock hasn't moved--I know a couple months ago there were people who were claiming it was overvalued (I think because everyone was new to this and didn't really know how well the DS was selling).
Certainly from everything we saw in the holiday season, the constant churn in inventory, that demand for the DS is outstripping supply.
I think the reason I haven't bought more DS stock is that there are still many opportunities to make money here. The prices will probably become more efficient as more people and more informed people start playing.
Although I'm new here, I'm wondering how in the world this stock is so low. The DSL is selling out in one region and nearly selling out in the other two. Nintendo is about to drop the pokebomb in a few weeks, DQ9 is coming to this freaking handheld, and yet the stock price says DS is doing worse than GBA? At the rate DS is selling (NPD, MC,and EUcharts) it will brush 60mil by the end of -this year-. For those referring to VGcharts, those only go to september and are missing about 15 mil of christmas/after sales.
I definitely agree with DFC's prediction that the DS could do better than currently predicted. I'm also not going to say it will beat the PS2, but I agree the stock could be at 8,000 DKP based on the increasing interest and awareness of the DS's success.
@delta, Cole's prediction does sound bullish for this stock. The evidence we've seen so far indicates the DS's reach will be huge.
Although it does not appeal to the FPS/action crowd as much, I think the DS's appeal to even more casual players can bring it near the level of the PS2 in terms of sales. Even if not, there is still room for the prediction to grow--say 80 million units?
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