DFC's speculation that the DS could be the best selling video game platform ever would put an analyst price target of 11,500 DKP (I guess discounted for some amount of risk as DFC analyst David Cole is saying "COULD BE"). I don't know Cole's trach record, but this seems to be a bullish sign for the DS stock.
@MasterTrader, I thought since noone was aware that DS released in Korea, that the headline was sufficient as is. It still provided us with info that DS recently released (Jan 18) in Korea. People seemed to agree by bidding it up. I do see your point and I will edit it though.
Joe80, your article on Korea DS seems to be mis-headlined. It says the DS came out a month ago, so its not just being released. The article is more making the point that it had sold 32,000 units in its first week in South Korea.
Nintendo, the kind of cross marketing, has a brilliant strategy with the DS. While the DS does great on it's own, Nintendo's panache for marketing will definitely lead to greater than expected DS sales. How is this? I'll elaborate. At present, you have SEVERAL titles already existing on the Nintendo DS making their way to the Wii, a hard to argue mega seller. Not only is Nintendo coming up with the units, it is also out selling and turnin a profit in the process. Children and women are turning to the Wii and making the "hardcore backbone" look like unemployed slobs. The hardcare are always quick to judge with the flash and immediate gratification of games, and will constantly overlook the future potential of a situation. Much like twitch gamers, it is the strategy which eludes them. Nintendo will do one of two things with this strategy of porting DS titles to the Wii. First, they shall sell more individual units of both DS and the potential titles which the people are falling in love with on their larger console. These new users will further increase Nintendo's hold on their audience, these casual gamers which have been snared. Secondly, and much more importantly, the "Nintendo Only" franchises will grab a much steadier foothold on the main console, reaching some potentially "re-newed" gamers. These titles will then release DS versions of the same title (think Windwaker DS or perhaps a new Mario title.) This cross marketing has been Nintendo's secret weapon for years. Worlds of Wonder inclusions in Toys R Us's in the 80's is what made them so dominant. They are notorious for it, and as a result this will increase the DS's potential even further. Also, one simply has to look at the original Gameboy's hold over the public to understand the power Nintendo has over the portable field. -A
The New NPD report( I uploaded the article from Next-Gen.biz, check it out) puts the DS as the best selling system of December and overall shows pretty good numbers for the DS, seeing also how their report doesn't include japan's crazy numbers, the current projection seems pretty spot on.
I know portable gaming often takes a back seat, especially this year with the PS3 and Wii releases. Due to this, something many people might not have noticed is that the Nintendo DS is sold out almost everywhere. The PS3 and the Wii weren't the only hard to get consoles this holiday season. However, pricing 64 million units already, I don't know how this knowledge exactly affects the value of the stock...
The Dec 7 Gamespot article on the NPD numbers I posted under PS3 says: "None of the next-gen systems could measure up to the DS, however. Nintendo's newest portable sold 918,000 systems, according to NPD."
The growth in portable gaming is also higher than home consoles: "Portable game sales were up 28 percent to $185 million, compared with home console game sales' 11 percent bump to $618 million."
At this rate, DS should be much bigger than any of the home consoles when it's all over.
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