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PublisherElectronic Arts StudioElectronic Arts GenreSportsRelease Date05/19/09

This future contract pays 1 DKP for each 10,000 units of EA Sports Active (Wii) sold in the US in the retail month of May 2009 according to the NPD Group. This retail month runs from May 3, 2009 to May 30, 2009. This contract expires at 11:30 PM PST on June 10, 2009.


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17
EA Claims 600K+ Sold

EA Presser - June 1, 2009


Submitted by PhilHarrision (424) at 3:23PM PST on June 1, 2009


Based on the Kotaku live blog of EA's conference: They've sold over 600K units so far. The most successful EA Wii launch ever. This Holiday they are bringing out an EA Sports Active expansion, with 30 new exercise set in a tropical island theme.
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11
EA Sports Active Earns $125m

GamaSutra - March 4, 2010


Submitted by deftangel (291) at 8:10AM PST on March 4, 2010


EA Sports Active has earned $125m during its current fiscal year ending this month said EA Sports boss Peter Moore. "We're great believers in the Wii. When we look at where we've been successful, it's been with specific experiences that are built around that consumer. Sports Active is one of those experiences which is why it's become one of the top 20-selling Wii titles of all time. It's changing the model from a video game positioning to a fitness one,"That's a $200 billion industry"
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9
EA Sports Active Sells Oodles, Getting Expansion Pack

kotaku.com - June 1, 2009


Submitted by KoalaKenny (623) at 9:00PM PST on June 1, 2009


Peter Moore, President, EA SPORTS. "This is, by far, the most successful launch of any Wii title in EA history, and even more encouraging is that our second week sales worldwide were as strong as our first week.."
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7
Game details

Gamespot - November 12, 2008


Submitted by apujanata (14935) at 6:28AM PST on November 14, 2008


EA today announced EA Sports Active. The game won't require the Wii Balance board at all, but will instead rely on a neoprene peripheral that will strap the Wii Remote or Nunchuk to a player's leg. The game will also come with a rubber resistance band for strength training when it launches next spring for $59.99. It will feature more than 20 sports as well as a range of fitness tools, including a calorie counter, virtual personal trainer, 30-day weight-loss program, and customizable workouts.
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