Ubisoft Entertainment (UBI.PA)Ubisoft Moving into Film, BooksGameSpot - August 13, 2007
Submitted by Makidian (555)
at 2:53PM PST on August 13, 2007
Back in February, Ubisoft announced it was making a short film based on the upcoming action game Assassin's Creed. An Ubisoft spokesperson told the International Herald Tribune that, "We may consider doing longer-form films or television sometime in the future."
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I assume books are much the same as movies, where the game studio just licenses the content and the book publisher takes the risk. No idea about action figures, but probably also low risk for the game studio. I think licensed spin off products are just additional profits if they can get someone to pay for the license.