Activision Blizzard, Inc (ATVI)Activision Buys Bizarre Creations
Kotaku - September 26, 2007
Submitted by Just_Ben (112)
at 9:14AM PST on September 26, 2007
SANTA MONICA, Calif., Sep 26, 2007: Activision, Inc. (Nasdaq:ATVI) today announced that it has acquired U.K.-based video game developer Bizarre Creations, one of the world's premier video game developers and a leader in the racing category, a $1.4 billion market that is the fourth most popular video game genre and represents more than 10% of the total video game market worldwide.
With more than 10 years' experience in the racing genre, Bizarre Creations is the developer of the innovative multi-million unit franchise Project Gotham Racing, a critically-acclaimed series for the XboxÂ® and Xbox 360Â®.