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PLAYSTATION 3 (PS3) > Articles

Stringer tips hat to Nintendo's 'superior...

Joystiq - August 28, 2008

Submitted by oznerol (1) at 1:50PM PST on August 28, 2008

Sony CEO Howard Stringer has rightfully conceded that Nintendo has executed a winning business plan. "Nintendo makes money with the hardware alone," Stringer observed in a recent interview with WELT Online, adding that the competitor's strategy "may be a superior business model, but the Wii is not succeeding at our expense." When questioned about the possibility of recouping the $3.32 billion loss attributed to the console's launch, Stringer joked, "Not for as long as I live."

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