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Halo: Reach (Xbox 360) > Articles

Halo: Reach (Xbox 360)
Reach Anticipates Blockbuster

Forbes blog - September 14, 2010

Submitted by Zex_M19 (110) at 5:48PM PST on September 14, 2010

If Nintendo has Mario and Facebook has FarmVille, then Microsoft has the Halo series. It has been the company’s “killer app” for its Xbox game consoles, a nine-year franchise, its games selling 34 million copies worldwide, netting nearly $2 billion to date. It has also spawned a market for Halo paraphernalia, including New York Times best-selling novels, comic books, action figures and apparel.

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