From your posts, it seems that your high expectation is based on the following key points : - Halo brand awareness - official bundling by Microsoft
For Halo brand awareness (that increase Halo Wars sales #), has there ever been history of games that also use Halo brand in their title and doing well of it ? I think Mario brand has been proven again and again, and there are lots of games that have Sonic brand, so we can analyze the effect of Sonic brand for those games, but Halo brand is not a proven concept yet, AFAIK. You are expecting Halo brand to have 1.4 Million effect (1.6 million - 200K), while there was no solid evidence for it in the history ?
There are two type of official bundling, one that increase the price, one that is not increasing the price (essentially mean free game).
In the case of increasing the price bundling, it might not happen. Why ? PS3 price is not too different compared to X360 now, compared to the past. Why should Microsoft run the risk of bundling this game, which practically mean they are increasing X360 price by $50, and decreasing X360 platform price difference against PS3 (assuming no PS3 bundling was done) ?
In the case of free bundling, why should Microsoft suffer loss ? Microsoft is trying to get a profit out of its entertainment division, and doing this free bundling made that target more difficulty.
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From your posts, it seems that your high expectation is based on the following key points :
- Halo brand awareness
- official bundling by Microsoft
For Halo brand awareness (that increase Halo Wars sales #), has there ever been history of games that also use Halo brand in their title and doing well of it ? I think Mario brand has been proven again and again, and there are lots of games that have Sonic brand, so we can analyze the effect of Sonic brand for those games, but Halo brand is not a proven concept yet, AFAIK. You are expecting Halo brand to have 1.4 Million effect (1.6 million - 200K), while there was no solid evidence for it in the history ?
There are two type of official bundling, one that increase the price, one that is not increasing the price (essentially mean free game).
In the case of increasing the price bundling, it might not happen. Why ? PS3 price is not too different compared to X360 now, compared to the past. Why should Microsoft run the risk of bundling this game, which practically mean they are increasing X360 price by $50, and decreasing X360 platform price difference against PS3 (assuming no PS3 bundling was done) ?
In the case of free bundling, why should Microsoft suffer loss ? Microsoft is trying to get a profit out of its entertainment division, and doing this free bundling made that target more difficulty.