Bear Sterns released an industry note today that forecasts 1.4M copies for the 360 version for December NPD. Far above it's current pricing.
"· Industry sales +35%. December NPD results will be released after the close on Thursday, 1/17. We expect industry software sales to rise 35% y/y, primarily driven by sales of top Nov titles: Guitar Hero 3, Call of Duty 4, ...
· ATVI +85%. Weekly channel checks showed limited availability of GH3 - we assume flat CoD4 and GH3 along with a sequential rise in GH2; Tony Hawk should rise m/m but will likely fall below last year in part due to new competition from ERTS’ Skate.
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"· Industry sales +35%. December NPD results will be released after the close on Thursday, 1/17. We expect industry software sales to rise 35% y/y, primarily driven by sales of top Nov titles: Guitar Hero 3, Call of Duty 4, ...
· ATVI +85%. Weekly channel checks showed limited availability of GH3 - we assume flat CoD4 and GH3 along with a sequential rise in GH2; Tony Hawk should rise m/m but will likely fall below last year in part due to new competition from ERTS’ Skate.