I think people are missing the point if they expect Wii Fit to be marketed as a "game" ; it won't. It will be marketed as lifestyle software or something similar.
I walked past a local Woolworths the other day and saw a poster on the window for Wii Fit, at least a month before release. As any TSE UK members will tell you, Woolworths are hardly a traditional games retailer and the middle aged couple were hardly games buyers either.
If Nintendo market this game correctly, especially with the concerns of obesity, childhood fitness etc etc it will transcend most predictions around sales of a "game" which is why I'm long on this stock. It's not a peripheral, it's not a "game" in the traditional sense. It's already done almost 2m in Japan and is regularly in the top 5. I think it can do 10m lifetime in the US alone personally.
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I think people are missing the point if they expect Wii Fit to be marketed as a "game" ; it won't. It will be marketed as lifestyle software or something similar.
I walked past a local Woolworths the other day and saw a poster on the window for Wii Fit, at least a month before release. As any TSE UK members will tell you, Woolworths are hardly a traditional games retailer and the middle aged couple were hardly games buyers either.
If Nintendo market this game correctly, especially with the concerns of obesity, childhood fitness etc etc it will transcend most predictions around sales of a "game" which is why I'm long on this stock. It's not a peripheral, it's not a "game" in the traditional sense. It's already done almost 2m in Japan and is regularly in the top 5. I think it can do 10m lifetime in the US alone personally.