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Grand Theft Auto IV (Xbox 360)
Microsoft's GTA marketing push ‘as big as Halo 3’
Microsoft's GTA marketing push ‘as big as Halo 3’
MCVUK - April 17, 2008
Submitted by Mushashi (5) at 5:13AM PST on April 17, 2008
Platform holder readies promotional blitz to rival last year’s ground-breaking Halo 3 campaign.
“As such you can expect a large awareness campaign from us, showcasing how great GTA IV on Xbox 360 is, and what great value the Xbox 360 console is too. Our campaign is the same sort of scale as our Halo 3 campaign last year so you can expect to see and hear a lot about GTA IV on Xbox 360 over the coming weeks.”
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