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Wii Fit (Wii)
Nintendo UK give Wii Fit their 'biggest marketing...
Nintendo UK give Wii Fit their 'biggest marketing...
MCVUK - April 18, 2008
Submitted by Mushashi (5) at 4:31AM PST on April 18, 2008
Nintendo’s Rob Lowe, senior product manager for Wii Fit told MCV: “Overall it’s the biggest and most ground-breaking Wii campaign we’ve ever done – including the launch of the Wii itself.”
“It’s been one of the fastest selling pieces of Wii software released, and the reaction has been absolutely fantastic – especially from housewives, who are one of our key targets for the UK launch,” said Lowe.
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