My first console was SNES and there are 3 games I remember heavy from the Time: Mario, Mario Kart and Street fighter. The Wii as a more adult audience at the moment, I think it is very possible that a lot of "older" buy the game, just because its a mario and that remembers them of their childhood. Hell who in my age (25) didn't play one Mario in his childhood?
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My first console was SNES and there are 3 games I remember heavy from the Time: Mario, Mario Kart and Street fighter. The Wii as a more adult audience at the moment, I think it is very possible that a lot of "older" buy the game, just because its a mario and that remembers them of their childhood. Hell who in my age (25) didn't play one Mario in his childhood?