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Although most people seem to agree there's a healthy anticipation building around Spore, there's also some feeling that its publisher EA must manage expectation about its performance and appeal. A range of analysts provided sales estimates to the end of this year of between 3 and 5m units, and a healthy revenue target of around USD 250m. "I think Spore will do at least 3m units as a packaged product, and if it's as good as it looks, it has the potential to do twice that," said Michael Pachter.
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EMERYVILLE, Calif. Electronic Arts Inc. today announced that Spore has sold through more than one million copies at retail worldwide on the PC, Mac and Nintendo DS, since shipping worldwide on September 7th.
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In its first week on the market, Spore seems to be holding its own at retail. In interviews with retailers across the country, there is ample anecdotal evidence that the game is doing well, especially for a PC title. However, its initial sales don't appear to be in the same ballpark as massive hits like Grand Theft Auto IV, from Rockstar Games, Guitar Hero III, from Activision or Wii Fit, from Nintendo.
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Lazard Capital Markets senior VP, Colin Sebastian, has stated his belief that September will be an important month for Electronic Arts, as it releases two key long-awaited titles - Spore, which he expects to sell 2 million units in the US, and Warhammer Online, which he's anticipated around 650,000 sign-ups for in that territory.
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We talk to Maxis about Spore's E3 absence, release date, DS version, and more. New video footage and screens included!
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Will Wright Introduces SPORE Team
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Interesting thoughts. True or not; nobody can really say at this point I guess.
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BioWare technical producer Derek French has said that the PC versions of both Mass Effect and Spore will make use of copy protection that will require online validation every ten days to continue working.
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Some interesting thoughts about who Spore might actually attract and EA's marketing strategy
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