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$40m marketing budget for Wii Fit launch
$40m marketing budget for Wii Fit launch
GI.biz - April 2, 2008
Submitted by UnfriendlyGhost (967) at 2:37AM PST on April 2, 2008
According to Wedbush Morgan analyst Michael Pachter, Nintendo has set aside a USD 40 million war chest for marketing ahead of the US launch of Wii Fit.
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20UnfriendlyGhost posted on Wii Fit (Wii) at 2:37AM PST on April 2, 2008. Article: $40m marketing budget for Wii Fit launch
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