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MS to release free music on XBL
MS to release free music on XBL
PC World - June 5, 2007
Submitted by pilias_simber (122) at 4:57PM PST on June 5, 2007
Today's wired/wireless world offers us a fascinating array of entertainment choices, and has made it so that radio is no longer the primary means with which we discover new music, as it was 30, 20, or even just 10 years ago. Microsoft is now offering yet another method of discovering new acts through their unveiling of Ignition, a program that gives much needed exposure to new musical acts.
"The Ignition program is designed to help artists connect with a substantial consumer audience," said Christina Calio, director of Music Marketing for Zune. "Consumers are looking for ways to find new music, and Ignition helps connect artists with potential new fans by giving them multiple opportunities to listen to, watch or read about the artist across Microsoft's online platforms."
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